“I believe that our inner life defines our outer life.
When we are able to tap into our WILD nature, find empowerment within ourselves and how we show up in the world, everything becomes possible. This inspires others to do the same.
This is how we make massive impact on a collective scale. It starts with each one of us.
Together, we rise.”
Niki Serafina Lúz Jaimes, Founder of Rising Wolf Collective
Hi Friend! It’s so great to meet you!
I‘ve lived my life led by so many titles. I’ve been an Executive in Silicon Valley, an Agency Owner, a Marketing Director, a professional athlete, a wife, a daughter, a friend, a teacher, a Board Member and on and on. I still am some of these things in theory. But for myself, these days, I resonate more with being an Alchemist. A Mystic. A Sueñadora.
But here’s the reality. I am energy. I am everything and nothing in between. I am just like you.
I believe in magic. I listen to my dreams and move forward through their wisdom. I live what I speak whenever I can. I learn as much as my brain can handle. I ask questions. I get confused as hell. I allow myself to change my mind. I choose growth over and over again. And I sure as shit fail…a lot. Failure is what has taught me reinvention. I get down and hopeless. I question everything. And I hold on to the love, the mystery through it all. This is empowerment. Working with these things in all their aspects and growing through them? This is alchemy.
Life is WILD! None of us truly know what’s going on and whenever we think we do, we should just stop there. We are always learning. We are all on the same level. Some of us have just tried different tools that we can now choose to support others with on their journey. I would also say, I didn’t choose this path. This path chose me and I listened. Even when its felt gnarly and hellish. I’ve listened and I continue to.
This is where I’m at. This is who I am. A guide along the path. The same as you, here to share learned and embodied wisdom from experience with the promise that I will dedicate my all to myself so that I can show up for you in the most authentic and supportive ways possible.
To become empowered is to step into the hero/heroein’s journey. Whether as an individual or a business. To enter the wilderness to uncover everything that keeps you stuck. Whether in yourself or your surroundings. To remove the layers of conditioning to understand you. To do things differently than everyone else because you are free to express your truest self because there is sure as shit nobody else in this world quite like you.
You were born into this life for a purpose. You choose this. Let’s work together to remember why.
My Experience & Interests
20+ Years of Marketing, Creative Direction, Branding, Storytelling & Business Strategy Experience in Silicon Valley, CA
Certified Dreamwork Professional | Sueñadora
Certified Yoga, Meditation & QiGong Instructor
Certified Trauma-Informed Outreach Facilitator
3+ years of Intensive Somatic Attachment Repair & IFS Training
3+ years of Training in Curanderismo with Indigenous Elder
Intensive Tibetan Dream Yoga Training
Jungian Psychology & Dreamwork and Tarot Training
Myth, Fairy Tale and Spiritual Alchemy for Transformation Ongoing Education
Photographer, Writer and Poet
If you want to see more:
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I hold extensive background in executive marketing and branding for action sports, outdoor and consumer electronics marketing & branding since 2001. In 2017 I opened my own brand marketing agency, VAGABOND Marketing and committed to reframing marketing through the lens of conscious authentic outer expression. Past roles and clients have included:
Specialized Bicycle Components
GoPro
Bell Helmets
FOX Factory, Inc.
Carey Hart & Good Ride
Chrome Industries
Vintage Bicycles
WTB
Los Gatos Chamber of Commerce
Saguaro Home
Abalone Creek Ranch
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I am dedicated to non-profit causes surrounding the natural world and have sat on the Board of Directors for the Guadalupe River Park Conservancy in San Jose, CA since 2022 where I lead the Strategic Marketing Committee.
I have done similar work for additional organizations in the past such as: The Wildlife Center of Silicon Valley and the Los Gatos Chamber of Commerce.
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2023
Certified Trauma-informed Outreach Facilitator from the Connection Coalition
2022
Certified Dreamwork Practitioner from the Institute for Dream Studies
Holy Fire Reiki Level 1 Practitioner
2021
Qigong 30 Hour Certification from Breathe Together Yoga
Meditation and Awareness Practices 100 Hour Certification
2020
RYT 200 Hour | JOY of Yoga Training with Breathe Together Yoga
2011
San Jose State University | BA in English Literature
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Ongoing
Weekly mentorship in Curanderismo from Mayan elder, Grandmother Flordemayo
Clarissa Pinkola Estès Jungian Training
Carolyn Myss Anatomy of the Spirit and Spiritual Alchemy Training
2022
Attachment Repair and Somatic Healing Intensive 3-year Training with Mark Tanaka
Jungian Perspective on the Tarot 5 Week Intensive on the Jung Platform
Mayan Cosmology and Connection to our Ancestors with Grandmother Flordemayo
Sacred Wisdom Circle with Grandmother Flordemayo and Council of 13 Indigenous Grandmothers
Yoga Nidra practices with Tias Little
2021
Tibetan Dream Yoga 5 Week Intensive with Tenzin Wangyal Rinpoche
Mayan and Curanderismo Rituals to Heal, Awaken and Uplift Yourself and the Heart of the World 5 Week Intensive with Grandmother Flordemayo
Dream Yoga and Yoga of Relationships with Tias Little
Functional Yoga Workshop with Kenny Graham
There’s only one person just like you and me.
Being curious about life is where its at. Giving ourselves the grace to be human - failing and thriving. I’d love to get to know you more to see how I can lead you or your business back to your most empowered selves.